The new era of ecommerce: when AI works for you.
The Autopilot Effect
Free entry, subject to confirmation.
- Date and time:
- Thursday, October 22
06:00 PM - 09:00 PM
Cocktail at 08:00 PM - Venue:
- Edificio Norrsken, Red RoomPasseig del Mare Nostrum, 15, 08039 Barcelona



Ecommerce already works differently.
The Autopilot Effect is an evening on AI applied to ecommerce for store leads, on 22 October 2026 at the Norrsken building in Barcelona, with 30 seats and free entry subject to confirmation. Five speakers explain what is changing in how a store creates content, runs its catalogue, answers its customers and shows up on new channels.






AI does not boost your store when you use it. It boosts your store when it works for you on autopilot.
Who makes the evening possible
The evening, hour by hour.
From the broad shift to one concrete case; from the case to an honest conversation about what works and what does not.
–
Arrival and check-in
Welcoming guests before the programme starts.
–
Ecommerce goes into autopilot
What AI already does inside ecommerce, which capabilities are landing in Shopify, and what we learned putting them to work.
- Victor Álvarez · Fantasticfy
- María Gallart · Shopify
–
Over 100,000 SKUs: the Bassol case
What they chose to automate in a catalogue this complex, how they rolled it out, and what they learned along the way.
- Abel Villa González · Óptica Bassol
–
Panel: AI in ecommerce
What really works, what is overrated, and which decisions they would still not hand to an AI. With questions from the room.
- Abel Villa González · Óptica Bassol
- Josep M. Vilà · Simufy
- Guillem Oliva · Konvo
- Victor Álvarez · Fantasticfy
–
Drinks and networking on the terrace
An hour to carry on the conversation with speakers and guests.
We are 30 on purpose
People who decide in brands at your stage. The last hour is drinks on the terrace, and it is half the value of the evening.

What people usually ask before coming
If anything is unclear, write to us when you send your request and we answer in the same thread. Fantasticfy is behind the event.
How much does it cost to attend?
Entry is free and subject to confirmation. There are 30 seats, so we read every request before replying and confirm by email. No tickets are on sale and there is no price list: the only way in is the form on this page, and anyone without a seat goes on the waiting list.
Does my store have to be on Shopify to attend?
No. The event is for ecommerce leads on any platform, not only Shopify. The sessions cover business decisions (what to automate, which content creates demand and how the new channels find you) that apply the same on Shopify, WooCommerce, Prestashop or a custom build.
Who organises the event?
Fantasticfy organises it, a boutique Shopify Plus Partner agency based in Barcelona and working only with Shopify since 2017. Shopify, Klaviyo, Konvo and Phemea take part. The venue is the Norrsken building in Barcelona, at Passeig del Mare Nostrum 15, on 22 October 2026 from 18:00 to 21:00.
Who is this event for?
For people who decide in a store with real volume: founders, ecommerce managers, heads of marketing and heads of digital operations. The content assumes you already sell online and that you take budget and priority decisions. It is not an introduction to ecommerce or training for beginners.
Do I need to know about SEO or AI?
No knowledge of SEO or AI is needed. Every session starts from the business problem (what is changing in how people find you and which decisions to take in your store) rather than from the tool. Speakers walk through their own cases with figures, so it follows without technical background.
Can I bring someone from my team?
You can note it in the registration form. With 30 seats we cannot always confirm two, so we look at each case and reply by email. If only one seat is left we confirm it for whoever sent the request, and the second goes on the waiting list.
Can I arrive later?
We recommend arriving at 18:00. The programme packs 95 minutes of content into back-to-back blocks, so arriving late means missing a full session. The cocktail is at 20:00 on the Seaside terrace and the evening ends at 21:00, leaving room to talk afterwards.
Request your seat
Free entry, subject to confirmation. There are 30 seats and we read every request.
- Date and time:
- Thursday, October 22
06:00 PM - Venue:
- Passeig del Mare Nostrum, 15, 08039 Barcelona
Norrsken building, Red Room
Red Room from 18:00 to 20:00, Seaside terrace from 20:00 to 21:00.









